First generation immigrant with over 10 years of experience in digital marketing and corporate strategy, I am a mission-driven marketing leader who leverages data analytics, customer insights, and some good ol' fashion intuition to create meaningful brand experiences and drive revenue growth. I have a proven track record of launching and scaling omnichannel and digital strategies for various businesses, including AYOBA, a sustainably-sourced meat snack brand that I co-founded and led as CMO and President for over nine years, and that was acquired in 2022.

As a consultant, I offer my expertise in omnichannel and digital marketing, brand building & team building, and process improvement to help clients achieve their goals and optimize their performance. I have a deep understanding of the e-commerce & retailer.com landscape and the consumer behavior trends that shape it, as well as the skills and tools to implement effective and innovative solutions. I am a proud recipient of 2x sofi™ awards, a runner-up for Amazon's "Small Business of the Year" award, have experience speaking on panels with Amazon & the SBA, and participated in the first ever Kraft Heinz incubator program, Springboard.