At Barebells USA, a Sweden-born protein bar company that launched in the United States in 2020, Jessica helped revamp the website and email copy for limited edition product launches. With the launch of the Pumpkin Spice protein bar in October 2022, Jessica helped garner the highest amount in D2C sales in 2022. All sales came from a successful email marketing campaign along with creative ad copy on the website.https://drive.google.com/drive/folders/1BcpTAUCWIHxHCE1PtsWl_dTcCBgvqBBP?usp=sharing

While working with the marketing team at Barebells USA, a health-conscious protein bar company, Jessica helped strategize email and social media copy that converted to one of the company’s highest Black Friday revenues since launching in the United States in 2020. Jessica was hired to revitalize the brand’s email marketing campaigns with compelling copy, resulting in a 45% Click to Open Rate and a 3.1% Click Through Rate. These results showed a huge improvement from email marketing results during 2019’s Black Friday Week. The purpose was to highlight flavors that were already fan favorites and drive sales through email campaigns that encouraged consumers to purchase packs in bulk.https://drive.google.com/drive/folders/1iAlkYWd0E16gFpdKEsWD9Dp0MQH96LeH?usp=sharing

Jessica writes product descriptions, website copy, and email copy for NOCCO USA, a health & fitness beverage company catered to athletes. Most recently, she collaborated with the NOCCO Marketing Team for the Juicy Breeze flavor product launch by writing copy for the email marketing campaign, resulting in a 47% Click to Open Rate and a 4% Click Through Rate. She also wrote the product description website copy for Juicy Breeze, which was used on the NOCCO USA website and social media channels.https://drive.google.com/drive/folders/1UZY1zscDKXAWPnMFEjfuwPEfNi5X2ScX?usp=sharing