solve your attribution problems
Create ads that convert
solve your attribution problems
Create ads that convert
Mirko
Performance Creative Lead / Paid Search Marketer / Paid Social Marketer
Barcelona, ES
All Star
Free Consulting Calls
Full Time
Reviews
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I'm a Creative Lead Operations Manager with a passion for blending performance marketing, creative strategy, and automation to scale digital growth. At Fabletics, I lead cross-channel creative initiatives across platforms like Meta, Google, YouTube, TikTok, and LinkedIn—developing and executing campaigns that drive real impact.
I specialize in creative workflow optimization, using tools like Trello and Zapier to streamline production and scale testing. I’m also a strong advocate for integrating AI tools such as Midjourney, Gemini, and Runway into the creative process—enhancing both speed and quality.
Before Fabletics, I managed visual campaigns on behalf of Google at Teleperformance, and helped e-commerce brands like Nutralie grow through data-backed, performance-focused creative strategies. I thrive in the space where creativity meets performance, and I bring a deep love for storytelling, innovation, and efficiency to everything I do.
Originally from Italy and now based in Barcelona, I’m always on the lookout for new ways to push creative boundaries while delivering measurable results.
Paid Consulting Call
$
Hourly Freelance Work
Hourly rate for ad-hoc freelance work
Per hour
$
60
Monthly Retainer
maximize creative performance, streamline workflows, and scale paid media campaigns efficiently
Starting at
$
1500
Creative Strategy Audit
✔ Ad Performance Breakdown – Analysis of key KPIs (CTR, CPA, ROAS, Hook Rate, Engagement Time, Scroll Depth, etc.) ✔ Creative Effectiveness Review – Assessment of visuals, messaging, and formats across Meta, Google, YouTube, TikTok, and more. ✔ Competitor Benchmarking – Identify top-performing trends in your industry and gaps in your current creative strategy. ✔ A/B Testing Insights – Evaluate past tests and recommend new variations for high-impact creative optimization. ✔ AI & Automation Opportunities – Identify where AI tools (e.g., Midjourney, Smartly.io, Runway) can streamline content production. ✔ Actionable Recommendations – A detailed report with tactical improvements to increase ad efficiency and conversion rates.
Starting at
$
1000
Ad Creative Audit
✔ Creative Performance Review – Analyze CTR, CPA, Hook Rate, and engagement ✔ Visual & Messaging Analysis – Identify weak spots and areas for improvement ✔ Funnel Fit & Audience Relevance – Ensure creatives match user intent and journey ✔ A/B Testing & Iteration Insights – Evaluate what's worked and what to test next ✔ AI & Automation Opportunities – Spot where tools like Smartly or Midjourney can help ✔ Competitive Creative Benchmarking – Compare against trends and top performers ✔ Actionable Report – Fixes, best practices, and testing roadmap
Starting at
$
500
Paid Search Audit
✔ Campaign Structure Review – Check naming, segmentation, and conversion setup ✔ Keyword & Search Term Analysis – Identify wasted spend and intent mismatches ✔ Ad Copy & Extensions Audit – Optimize CTR, Quality Score, and messaging ✔ Landing Page Alignment – Ensure relevance and conversion potential ✔ Bidding & Budget Efficiency – Audit strategies to reduce CPA and improve ROAS ✔ Performance Max / Shopping Check – Feed, assets, and audience signals ✔ Competitor Benchmarking – Uncover missed opportunities ✔ Action Plan Report – Quick wins + long-term strategy + optional live review
Starting at
$
500
Paid Consulting Call
$
Hourly Freelance Work
Hourly rate for ad-hoc freelance work
Per hour
$
60
Monthly Retainer
maximize creative performance, streamline workflows, and scale paid media campaigns efficiently
Starting at
$
1500
Creative Strategy Audit
✔ Ad Performance Breakdown – Analysis of key KPIs (CTR, CPA, ROAS, Hook Rate, Engagement Time, Scroll Depth, etc.) ✔ Creative Effectiveness Review – Assessment of visuals, messaging, and formats across Meta, Google, YouTube, TikTok, and more. ✔ Competitor Benchmarking – Identify top-performing trends in your industry and gaps in your current creative strategy. ✔ A/B Testing Insights – Evaluate past tests and recommend new variations for high-impact creative optimization. ✔ AI & Automation Opportunities – Identify where AI tools (e.g., Midjourney, Smartly.io, Runway) can streamline content production. ✔ Actionable Recommendations – A detailed report with tactical improvements to increase ad efficiency and conversion rates.
Starting at
$
1000
Ad Creative Audit
✔ Creative Performance Review – Analyze CTR, CPA, Hook Rate, and engagement ✔ Visual & Messaging Analysis – Identify weak spots and areas for improvement ✔ Funnel Fit & Audience Relevance – Ensure creatives match user intent and journey ✔ A/B Testing & Iteration Insights – Evaluate what's worked and what to test next ✔ AI & Automation Opportunities – Spot where tools like Smartly or Midjourney can help ✔ Competitive Creative Benchmarking – Compare against trends and top performers ✔ Actionable Report – Fixes, best practices, and testing roadmap
Starting at
$
500
Paid Search Audit
✔ Campaign Structure Review – Check naming, segmentation, and conversion setup ✔ Keyword & Search Term Analysis – Identify wasted spend and intent mismatches ✔ Ad Copy & Extensions Audit – Optimize CTR, Quality Score, and messaging ✔ Landing Page Alignment – Ensure relevance and conversion potential ✔ Bidding & Budget Efficiency – Audit strategies to reduce CPA and improve ROAS ✔ Performance Max / Shopping Check – Feed, assets, and audience signals ✔ Competitor Benchmarking – Uncover missed opportunities ✔ Action Plan Report – Quick wins + long-term strategy + optional live review
Starting at
$
500
Skills
A/B Testing
Artificial Intelligence
Campaign Strategy
Content Strategy
Creative Briefing
Creative Testing
Creative Direction
Creative Strategy
Data Insights
Media Attribution
Meta Ads (Facebook & Instagram)
Paid Search (Google & Bing)
Performance Creative
YouTube Ads
TikTok Ads
Tools
Adobe Illustrator
Canva
CapCut
Figma
StackAdapt
Tableau
Trello
Zapier
Motion
Industry Experience
Apparel & Accessories
Health & Beauty
Brand Experience
Fabletics EU / Teleperfomance
Case Studies
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