solve your attribution problems
Develop a growth strategy
solve your attribution problems
Develop a growth strategy
Liz
Chief Marketing Officer
Los Angeles, CA
All Star
Free Consulting Calls
Full Time
Liz has spent her career building brands and leading omnichannel campaigns at places like Chamberlain Coffee, Red Bull and Carvana. Most recently, she was the CMO at Chamberlain Coffee, leading their expansion into major retailers like Walmart, Albertsons Co., Whole Foods and Target. She also grew their DTC business leading integrated campaigns across influencer, paid media, organic social, PR, email, brand partnerships and experiential.
At Carvana, Liz ran multiple verticals of the brand marketing team including advertising production and organic social and was responsible for building out new teams that developed integrated campaigns for sports brand partnerships and led brand positioning and go-to-market strategies for new services Carvana was launching.
At Red Bull, she grew market share in the most competitive and biggest energy drink market leveraging localized campaigns including festival and NBA partnerships.
She's passionate about leveraging content to tell brand stories that leave a long-lasting impact and helping brands build community.
Paid Consulting Call
$
100
Hourly Freelance Work
Hourly rate for ad-hoc freelance work
Per hour
$
200
Monthly Retainer
advertising monitoring and optimization & content brainstorming
Starting at
$
10000
Brand Marketing Strategy + Roadmap
Based on your goals, I'll leverage customer insights to help you build you brand positioning, define your purpose and identify key messaging areas. I'll advise on how this can come to life across your marketing mix including paid ads, organic content, emails and experiential activations.
Starting at
$
10000
Marketing Strategy Audit
I'll audit your media & content strategy across platforms including search, social (Meta, Tik Tok, Pinterest), podcasts, connected TV, influencer, emails, PR and organic social. I'll provide concrete recommendations on areas of improvement and new channels to test.
Starting at
$
10000
Retail Launch Support: If you're planning to launch your CPG brand in retail, I'll provide guidance and templates for your sales story including what shopper marketing tactics will drive trial.
Starting at
$
5000
Paid Consulting Call
$
100
Hourly Freelance Work
Hourly rate for ad-hoc freelance work
Per hour
$
200
Monthly Retainer
advertising monitoring and optimization & content brainstorming
Starting at
$
10000
Brand Marketing Strategy + Roadmap
Based on your goals, I'll leverage customer insights to help you build you brand positioning, define your purpose and identify key messaging areas. I'll advise on how this can come to life across your marketing mix including paid ads, organic content, emails and experiential activations.
Starting at
$
10000
Marketing Strategy Audit
I'll audit your media & content strategy across platforms including search, social (Meta, Tik Tok, Pinterest), podcasts, connected TV, influencer, emails, PR and organic social. I'll provide concrete recommendations on areas of improvement and new channels to test.
Starting at
$
10000
Retail Launch Support: If you're planning to launch your CPG brand in retail, I'll provide guidance and templates for your sales story including what shopper marketing tactics will drive trial.
Starting at
$
5000
Skills
Brand Marketing
Brand Positioning
Brand Partnerships
Business Strategy
Campaign Strategy
Consumer Insights
Content Marketing
Creative Briefing
Digital Marketing
Experiential Marketing
Influencer Marketing
Team Building
Social Media Marketing
Meta Ads (Facebook & Instagram)
Partnerships
Brand Ambassadors
Creative Testing
Tools
Triple Whale
Superfiliate
Shopify Plus
Industry Experience
Food & Beverage
Brand Experience
Chamberlain Coffee / Carvana / Red Bull
Case Studies
Join The Starters for full access
How The Starters Stacks Up:
The Starters | Marketerhire | Upwork | Full-time HIre | Agency | |
|---|---|---|---|---|---|
| Time to hire | Less than 24 hours | 3-5 days | 1-2 weeks | 4-12 weeks | 4-12 weeks |
| Hire by the hour |  | | |  | |
| Cost | Starting at $50/hr | $90/hr - $200/hr | Starting at $10/hr | $50 - $200k / year | $10 - $50k / mo |
| Vetting Process | Experience review, interview, sample work, reference check | Experience review, interview | None | N/A | N/A |
| Full marketplace visibility | | | | N/A | N/A |
| Minimum Committment | None | $1,500/mo | None | None | 6-12 months |
THE ONLY FREELANCER MARKETPLACE BUILT FOR E-COMMERCE BRANDS, AND FULLY VETTED BY E-COMMERCE EXPERTS.
Become a memberWHY YOU SHOULD CHOOSE THE STARTERS
Top-tier Talent
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No Commissions
Direct freelancer relationships with no ongoing commissions or rate premium charged to brands or freelancers. We only charge our flat monthly subscription- nothing else.
IT’S TIME TO UPGRADE FROM UPWORK
Become a Starters member and gain access to top-tier e-commerce talentyou can’t find anywhere else.
30 Minute Consulting Call
Free
Paid Consulting Call
$
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Hourly Freelance Work
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Per hour
$
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Monthly Retainer
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Hire
James