Hi, I'm Jason. Currently, I serve as the in-house marketing director of Dr. Killigan’s Inc., a pioneer in eco-friendly pest products. Previously, I served as the chief marketing officer for Alitura, an award-winning skincare brand.

As a fractional CMO, I focus on full-funnel marketing strategy and marketing team development.

I help e-commerce brands with: 

- Getting the right marketers on the bus and in the right seats - Building and optimizing marketing systems, ranging from content calendars to forecasting - Developing and implementing strategies for customer acquisition, activation and retention

At Dr. Killigan's, I lead direct-to-consumer marketing efforts, support and oversee creative and marketing teams, and helped the brand grow into an international leader in DIY, non-toxic pest solutions. At Alitura, I implemented a data-driven, lifecycle marketing strategy that reduced nCAC by 23% and increased LTV by 41%.

I hold a Bachelor’s degree in business administration with a concentration in organizational leadership, graduating with a 4.0 grade point average in all major-specific coursework (36 units) and earning entry into the Alpha Sigma Lambda Honor Society.

I love helping small and midsized businesses grow through marketing leadership, proven systems and bespoke strategies.