In her recent role as Digital Lead Consultant with "the very creative firm," she partnered closely with the CEO to drive success for the "Move Your Way" project. Working efficiently, Esther crafted the brand identity, logo design, and led digital design for the website, completing the entire project in under 3 months. Her strategic prowess extended to formulating a winning digital marketing strategy, resulting in impactful results. Esther was also responsible for creating all the pitch decks for this high-profile project. With a proven track record, Esther brings a wealth of expertise to elevate any brand or marketing initiative.

In her entrepreneurial venture, "Your Healthy Fix," she secured $100,000 in seed funding, showcasing her exceptional communication and negotiation skills with investors to propel business growth. As the founder, Esther successfully launched an online plant-based supplement company, implementing a comprehensive market entry strategy that laid the foundation for success. She directed marketing communications, branding, PR, advertising, and SEO initiatives, establishing a robust online presence. Under Esther's guidance, "Your Healthy Fix" achieved remarkable first-year revenue of $125,000 on the Shopify platform, boasting an outstanding 4.16% conversion rate. Her hands-on approach included overseeing brand positioning, guiding product development, and conducting in-depth market research to drive continuous growth. To maximize reach and sales potential, Esther managed both Direct-to-Consumer (D2C) and Amazon sales channels. Her strategic leadership ensured the company's success in navigating diverse sales platforms. With a proven track record of turning vision into reality, Esther brings invaluable expertise to elevate any brand or marketing initiative.

Meet Esther, a dynamic entrepreneur who founded and nurtured "Divers," a thriving breakfast and lunch bar. From the ground up, she meticulously planned and managed all aspects of the business, showcasing her prowess in sales, business development, staff hiring, brand building, social media marketing, and financial management. In addition to establishing the business, Esther played a pivotal role in crafting business plans, developing effective marketing strategies, and identifying new opportunities for growth. Her strategic acumen and hands-on approach were instrumental in catapulting yearly revenue from 0 to an impressive $235,000 in just 1.5 years. Esther's impact extended beyond financial success. She cultivated a robust social media presence, amassing a following of 25K+ on Instagram and Facebook. Her adept management skills were evident in overseeing day-to-day operations with a team of six employees, ensuring smooth and efficient functioning. With a proven track record of turning concepts into flourishing enterprises, Esther's multifaceted expertise makes her a valuable asset in elevating brands and businesses.